Google is continuing to improve their search algorithm to weed out “black hat” SEO practices, or web spamming. Nelson & Co. strives to manage their SEO clients with a “white hat” strategy, which is to say that the marketing techniques …
Notes on Google Penguin Update
Google did an update, named Penguin, which furthered their efforts to improve their ranking algorithm. Here are seven suggestions I received in an industry newsletter from Jag Infotech:
- Do not Spam websites with meaningless keywords in the content.
- If your
New Site is Born: RaginCajun.com
Company: Ragin Cajun
Website: ragin-cajun.com
Birthday: Tuesday, April 10, 2012 at 2:30 P.M.
Description:
Ragin Cajun, a great Houston area cajun restuarant chain owned and operated by the Mandola family, approached Nelson & Co. (N&C) to construct a new website …
New Site is Born: Griffin Communications
Company: Griffin Communications
Website: griffincg.com
Birthday: Monday, April 9, 2012 at 12:00 A.M.
Description:
Griffin Communications, an aerospace industry focused advertising firm and long-time partner to Nelson & Co. (N&C), recently approached us with a challenge to build their new …
Google Algorithm Change – Above-the-Fold
I recently read an article from the i-Entry Network regarding a Google algorithm change announcement related to site who significantly load their pages with ads and who, in particular, have important content below the fold. Matt Cutts wrote the following …
Shell Houston Open Gets Facelift
The Shell Houston Open is a PGA tournament put on by the Houston Golf Association and held every spring on the north side of Houston. It brings attention to Houston each year with the influx of media, PGA pros like …
Print Work: Skeeters Baseball is Almost Here!
The Nelson & Co. office and the town of Sugar Land, TX are buzzing about the beautiful new baseball stadium being built nearby. Sugar Land was fortunate enough to land a new minor league baseball team, The Sugar Land Skeeters. …
New Site is Born: wallisfamilyfoundation.org
The Wallis Family Foundation is a non-profit organization created by Mark Wallis, a Sugar Land, TX area businessman, that seeks to raise research money and awareness for epilepsy. This website is a sister site to one recently built for their …
Online Reputation Management
The term “online reputation management” came up a number of years ago and it immediately got my attention. This term relates to both organizations and individuals. As information continues to move online, its importance is ever growing.…
Another comment from Google
This information came from Tiffany at WebProWorld. Her post was a review of statements made by members of Google’s search team and she listed 24 takeaways in relation to my previous post about a recent Google update, here are a …