Nelson & Co. has been busy transitioning its resources to a new venture for Earth Sports, LLC. Earth Sports is developing a lifestyle website for the hunting and fishing industry. With the initial focus on fishing, earthsports.com will offer a comprehensive feature set for anglers, guides, manufacturers, tournaments, marinas and much more.  Features include a Google Maps based guide finder, user accounts with social features for hooking up with friends, sharing photos and videos, planning fishing trips together and a number of other configurable modules related to the sport of fishing.